short response 2

This commercial is for the Burger King big kids meal. This Commercial shows a kid dressed like Goku, the main character of the kid Television show Dragonballz, going into a Burger King (while doing some flips).Once he reaches the register, the man behind the counter says "Your here for dragonballz?" and then the kid nods his head yes. 

This commercial was marketed to children by showing a kid (dressed like Goku) doing flips and tricks to go to the register. Next the commercial advertised a free dragonballz toy with every "big" kids meal. With the marketers adding big next to kids meal, it implies that only older kids eats the big kids meals (which seperates them from any other kids meal)   

This Commercial actually reaches several of the appeals, this includes appeals 1,3,4,and 7. This commercial implies that you will join a group of people who are all in a quest to collect all the dragonballz cards. ( Implied when the speaker says " Now you can join the quest to collect all ....") This commercial also implies that you will be rewarded with the same skills that Goku had if you collect the cards and figures.( Implied when the guy behind the cash register saw that the kid did all of those flips and knew that the kid was there for the dragonballz toys and cards.) Also it's implied that others will look highly of you( This is when the kid dressed as Goku took the french fry from the other kid. The other kid looked amazed when the kid dressed as Goku took the french fry. This commercial clearly displays that if you buy a big kids meal then you will be more like Goku ( A famous and popular cartoon hero), when the kid was dressed like Goku when he "back-flipped" his way in. A kid wearing Goku's outfit and back-flipping his way into Burger King is very unlikely. Also kids won't gain Goku's abilities if they buy a big kids meal like the commercial implied. So overall the commercial wasn't really realistic. Marketers most likely wanted kids to believe that if they collect the dragonballz cards and buy the big kids meal that they would be more like Goku and have some of his abilities, which is very....very unlikely.